ITC as a brand has been well-known for it’s products under diverse portfolios. Under their ITC Masterchef brand they’ve now introduced 5 new spice mixes. The masalas were prepared after extensive research on local flavors to bring forth the taste of South India. The blends especially are made with the intention of making cooking easier for home-chefs and at the same time not holding back on the traditional flavors.
The variants include Guntur Koora Karam, Konaseema Kodi Koora, Madurai Sambar powder, Rayala Miriyala Charu and Shahi Garam Masala. I personally have been using the Rayala Miriyala Charu and it gives me such an ease while cooking. Being a bachelor, this makes my life in the kitchen so much easier and thus having time to concentrate on other activities. Steaming hot rice, a bit either of the Charu or Sambar made using the ITC Masterchef series, pickle or papad and I’m set.
I was happy to be invited to judge the final round of Home-Chef series by ITC in Hyderabad. They’ve been doing the series in each of the metros and there had been an overwhelming response in Hyderabad. 10 Home-Chefs from diverse backgrounds met for the final round at GVK One Mall.
Judging the dishes on parameters of Taste, Presentation, Aroma and Authenticity in flavors of the dish. Things got interesting as each of the home-chefs brought forward their dishes to showcase. We got to taste such diverse foods using ITC Masterchef Masala that evening. From Aloo Methi Masala, Rice Balls with a wonderful chutney with Bingos, Guntha Vankaya Curry, Paneer Butter Masala and loads more.
Each of the dishes were wonderful in it’s own way but we had to choose one winner who ticked off each of the boxes. Overall it was a fun evening with contestants who enjoy cooking and appreciate food.